On the rapper’s 45th birthday, we reveal why Kanye is more than just music.
Designer, producer, rapper, songwriter, designer, entrepreneur, ex-husband of Kim Kardashian and US presidential candidate – the Kanye West record, who celebrates his 45th birthday on June 8, 2022, deserves all the respect.
In the early 2000s, rap culture revolved around tough childhood, money, gold chains, and other attributes of gangsta committee. In 2002, when Kanye West, formerly a music producer, creating hits for Jay-Z, Alisha Keys and Janet Jackson, decided to start a solo career, he changed the rules of the game.
The revolutionary rap artist spoke in his singles about education, maternal love and religion. “I consider myself a normal person. Just think about what I’ve been through in the last week, and you’ll definitely find a song about it on my album,” he said in an interview.
In addition to the core of rap compositions, Kanye changed the image of the rap artist, bypassing the seemingly obligatory starting package in the form of a childhood spent in the ghetto and drug charges as was the case with Tupac, 50 Cent, or The Notorious Pig. .
This has inspired many musicians, including Lil Uzi Vert, Juice WRLD, and Drake, to rap about what they really care about, against pre-set industry standards. Drake once admitted, “Ho Kanye is the most influential musician I’ve ever met.”
At the same time, West, who had no musical education, experimented a lot with sound: he drew inspiration from U2, The Rolling Stones and Led Zeppelin, combining electronic music with country motives.
His compositions quickly gained critical and commercial success. To date, Kanye, whose last album was released in 2019, is one of the best-selling music artists, with more than 20 million albums and 140 million singles sold worldwide.
He received 22 Grammys, making him one of the most honored artists of all time. The rapper’s other awards include a Billboard Artist Achievement Award, three BRIT Awards, and a special Michael Jackson Award at the MTV VMAs.